The Irish Government established the Shannon Free Airport Development Company (SFADCO) in 1959 to promote the development of air transport activity at Shannon, Co. Clare. The aims of SFADCO were to maintain and increase passenger and freight traffic, and to create additional employment through the establishment of industrial enterprises.
Critical to the success of SFADCO efforts would be Shannon Town, the first new town to be developed in Ireland in almost two centuries. Downes Meehan & Robson were the architects, in association with architect and planner Frederick Rogerson. Intended to eventually accommodate 6,000 people, housing and community services were to be developed on a balanced and phased basis to attract the workers without whom the anticipated commercial and industrial growth could not be achieved. A guiding principle was that the development should be relatively high density, in contrast with its rural surroundings, enabling people to live within easy walking distance of shops, entertainment and work.
A number of schemes in the heroic idiom of the 1960s were put forward for the heart of the new town. These are encapsulated in this perspective drawing of the proposed central plaza. Looking from a lower-level pedestrian area to an upper concourse, also fully pedestrianised, the view is framed by a ten-storey hotel on the right and a three or four storey apartment building on the left. In the distance is an office block, a variation of one of several schemes Rogerson prepared for a headquarters building for SFADCO.
Construction of houses and apartment blocks began in 1960 at Drumgeely Hill, east of the airport, and by 1965 some 137 apartments and 316 houses had been provided, along with schools and a catholic church. However, the pace of development faltered, and the pedestrian mecca of the town centre never quite materialised.